what is SEO and Types

SEO(Search Engine Optimization ) is an online marketing technique which helps you to bring our website on top in search engine result for a particular keyword.

Keyword: when a user type some word on search engine to find out something this word is known as Keyword.

Search Engine Example:- Google, Yahoo, Bing. Ask, AOL, Search, WOW, WebCrawler, MyWebSearch, InfoSpace, info, Dogpile, DuckDuckgo, Blekko

Why USE SEO:

> For increase visibility on search engine.

> Get More Traffic on our website.

>Easy way to show our business as a brand.

Types of SEO

1. White HAT SEO
2. Black HAT SEO
3. Gray HAT SEO

White HAT SEO:

1. White HAT SEO is considered Ethical and organic SEO
2. White HAT SEO follow guidelines of Search Engine.
3. White HAT SEO is slow process.
4. White HAT SEO provides long lasting growth in ranking.
5. We should use White HAT SEO.

Black HAT SEO:

1. Black HAT SEO is considered as unethical SEO.
2. Black HAT SEO is not follow guideline of any search engine.
3. Black HAT SEO provides quick, unpredictable and short lasting growth in ranking.
4. From Black HAT SEO Search engine can add our website in blacklist.
5. Black HAT SEO Technique:

1. Link Spam
2. Keyword Stuffing
3. Clocking
4. Hidden Link
5. Hidden Text

Gray HAT SEO

1. Gray HAT SEO is combination of White hat SEO and Black Hat SEO.